What We Did
Neural Shifts, a diversity consulting agency, needed to review its Marketing Strategy and create a 1-year content plan to engage clients. They also needed a Welcome Email Sequence and Email newsletter template.
We conducted a content audit and worked with the client to design a content plan for the year. We also created a Welcome Sequence and re-engaged previous subscribers.
How it worked
The Content plan helped Neural Shifts have a clearer plan for engaging subscribers throughout the year. Also, the Content audit helped the company to know which content was getting the most engagement, and which types of content to produce more of.
Now, Neural Shifts has an automated Welcome email sequence ready to engage new subscribers. The email newsletter template can also be repurposed every month with the latest blog posts.
The Results
85%
Increase in emails sent
25%
Open Rates
2.1%
Click Rates
Client Love
NK helped me get off the ground with a way to connect with existing people in my list and more importantly, automatize the processes for future touch points.
Venus Rekow
